IT Cosmetics Superhero Waterproof Black Liquid Eyeliner Pen | 24HR Waterproof Eye Liner, Smudge-resistant, Fade-resistant, Felt Brush Hair Tip, Lash-enhancing Peptides, Collagen + Biotin

Product description

IT’s Problem Solving!

With insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products!

IT’s Skin Loving!

Every IT Cosmetics formula—whether it’s makeup or skincare—is made with skin-loving ingredients that nourish all skin types.

IT’s Confidence Building!

IT Cosmetics exists to empower YOU to feel your most confident. Our mission is to make the world more beautiful through our products, our actions, and our belief that everyone is beautiful and deserves to feel their most beautiful.

IT’s Developed with Plastic Surgeons & Dermatologists

Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas.

IT’s Our Story!

Founder, Jamie Kern Lima, couldn’t find products that addressed her beauty concerns, including sparse brows and redness, so she partnered with plastic surgeons and dermatologists to create them. That’s when IT Cosmetics and Jamie’s mission to empower everyone to feel their most beautiful was born!

IT Gives Back!

Since 2011, IT Cosmetics has donated more than 40 million dollars in product to the Look Good Feel Better program.

Product Dimensions ‏ : ‎ 19.69 x 19.69 x 11.02 inches; 0.42 ounces
Item model number ‏ : ‎ SG_B074VC1X8D_US
UPC ‏ : ‎ 817919014468
Manufacturer ‏ : ‎ IT Cosmetics
ASIN ‏ : ‎ B074VC1X8D
Best Sellers Rank: #55,877 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #360 in Eye Liners
Customer Reviews: 4.6 4.6 out of 5 stars (1,487) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
LIQUID EYELINER PEN – Featuring proprietary Elastic Stretch No-Skip Technology and a Triple Black Pigment Complex, Superhero Liquid Eyeliner creates a super saturated, super black, super flawless line that won’t smudge or fade.
EFFORTLESS APPLICATION – Unlike typical felt-tip liners, this luxurious brush hair tip won’t fray & effortlessly glides across your lids for eye-transforming definition in one seamless stroke!
24-HOUR WEAR – Our 24-hour, waterproof formula delivers lash-hugging liner that becomes one with your lashes—no gaps or empty space!
LASH-LOVING INGREDIENTS – With lash-loving, superpower ingredients including peptides, collagen, biotin, and oil-absorbing kaolin clay, this groundbreaking liner truly transforms your eyes.
HOW TO APPLY – Lightly glide the brush hair tip across the base of your lash line, as close to the roots as possible, from the inner to outer corners. Press lightly to create a thinner line, and add slightly more pressure to create a thicker line.